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Rhetoric of the Image, Roland Barthes

by Aesthetics of Photography

It is to Roland Barthes that we owe the notion of “Rhetoric of the Image”. Rhetoric is the “technique of using the means of expression to persuade”. The hallmark of … Read more

Categories Business, Emotional Images, Marketing and Photography, Ontology of Photography, Theory of Photography

Rhetoric of the Image, Roland Barthes, an outspoken critical review

by Aesthetics of Photography

Discover how Roland Barthes’ ideas about photography are both spotless and open to criticism in this thought-provoking analysis of his famous article, Rhetoric of the Image. Explore the concept of photography as a trace of visual information from the real world, challenging traditional perspectives on capturing the essence of reality.

Categories Ontology of Photography, Theory of Photography

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