In the evolving world of marketing, the role of photography transcends mere image capturing. Photography it is a profound medium of communication and expression that necessitates continual learning and adaptation. … Read more
In the realm of visual culture, the transition from traditional photography to what is now known as “post-photography” marks a pivotal shift in how we perceive, interact with, and understand … Read more
Master the art of visual composition in photography to enhance brand visibility and emotionally connect with viewers. Invest in high-quality photography as a fundamental component of a robust marketing strategy to captivate your audience and build a memorable brand identity.
What do we call today Emotional Images and how do they work? This is a key question nowadays, as emotional content on Internet results more attractive for the users: it … Read more
It is to Roland Barthes that we owe the notion of “Rhetoric of the Image”. Rhetoric is the “technique of using the means of expression to persuade”. The hallmark of … Read more